Ders Planı

Lesson Information

Course Credit
Course ECTS Credit
Teaching Language of Instruction	Türkçe
Level of Course	Bachelor's Degree, TYYÇ: Level 6, EQF-LLL: Level 6, QF-EHEA: First Cycle
Type of Course
Mode of Delivery	Face-to-face
Does the course require compulsory or optional work experience?
Course Coordinator	Assoc. Prof. (Ph.D.) SERTAÇ KAYA
Instructor (s)
Course Assistant

Purpose and Content

The aim of the course	The aim of this course is to follow the development of social media, to discuss the effects of individuals on daily life and to monitor the change it creates in the field of journalism.
Course Content	The content of the course is the transformation of social networking sites into the media and the effects of these results on the social, cultural, political, economic reflections and the profession of journalism.

Learning Outcomes

Defines theoretical knowledge in the field of public relations and promotion.
Describes the interdisciplinary interaction with the fields of Public Relations.
Tell organizational communication models and their functioning.
Remember that public relations are a management function.
Describes the application areas of public relations such as reputation management, integrated marketing communication, crisis management in theory and practice.
Define public relations tools and methods.
Defines the research, planning, implementation, measurement and evaluation processes.
Knows to report on all kinds of activities related to her field
Interpret data by using information and skills based on PR.
Use advanced theoretical and applied informations based on PR.
Create and develop creative solutions based on researches and evidences.
Make media planning; plans, uses, controls.
Apply national and international quality management processes.
Match modern techniques and tools for communication applications.
Appraise an advanced study related to them field independently.
Work effectively as an individual in multi-disciplinary teams.
Complete a started job and generate solutions on probable complex problems.
Appraise an advanced study related to them field independently.
Undertake responsibility individually or as a member of a team to solve complicated problems that are confronted and not to be suggested.
Classify the importance of lifelong learning
Review literature and use databases and other resources to improve their level.
Follow developments on science and technology and constantly update themself.
Criticize them advanced information .
Communicate through written and spoken Turkish language fluently.
Arrange written and spoken informations by giving suggestions about communication problems.
Evolve projects and activities for their social environment.
Aware of professional and ethical responsibility.
Aware of project management, company activities and communication applications and legal situations
It predicts and prevents possible crises in organizations, and resolves existing crises.

Weekly Course Subjects

1	Course flow and assessment information
2	Digitalization Effects and Web 1.0 Web 2.0
3	Social Media Concept and Social Media Platforms
4	Political Economy of Social Media
5	Intangible Labor and Digital Labor
6	Social Media, Globalization and Social Movements
7	Social Media and Digital Activism
8	Midterm
9	Social Media and Surveillance
10	Social Media and Privacy
11	Fake News and Social Media
12	Echo Chamber and Filter Bubble Concepts
13	Post-truth Concept
14	Term summary

Resources

Fuchs, Christian. Sosyal Medya: Eleştirel Bir Giriş. İstanbul: Notabene Yayınları, 2016.
Çakır, Mukadder. İnternette Gösteri ve Gözetim: Eleştirel Bir Okuma. Ankara: Ütopya Yayınevi, 2015.
Kara, Tolga ve Özgen, Ebru. Ağdaki Şüphe: Bir Sosyal Medya Eleştirisi, İstanbul, Beta Yayınları, 2015.
Çağlar, Şebnem. Şövalyelik Mesleği Gazeteciliğe Sosyal Medya Etkisi. İstanbul: Literatürk, 2017
Uçak, Olcay. Dijital Medya ve Gazetecilik. Konya: Eğitim Kitabevi. 2018

CLASS 1

CLASS 2

CLASS 3

CLASS 4

Lesson Information

Purpose and Content

Learning Outcomes

Weekly Course Subjects

Resources

ABOUT IAU

COMMITTEE

PUBLICATIONS

MEDIA CENTER