Ders Planı

Lesson Information

Course Credit
Course ECTS Credit
Teaching Language of Instruction	Türkçe
Level of Course	Bachelor's Degree, TYYÇ: Level 6, EQF-LLL: Level 6, QF-EHEA: First Cycle
Type of Course
Mode of Delivery	Face-to-face
Does the course require compulsory or optional work experience?
Course Coordinator	Assoc. Prof. (Ph.D.) DENİZ AKBULUT
Instructor (s)
Course Assistant

Purpose and Content

The aim of the course	Using various expression methods such as photography, typography and illustration, it is necessary to experiment with creative upper middle level graphic design projects.
Course Content	Introducing the imagination and talents of students by entering the world of professional graphic design. Emphasizing creative and new approaches and preparing experimental projects.

Learning Outcomes

Defines theoretical knowledge in the field of public relations and promotion.
Describes the interdisciplinary interaction with the fields of Public Relations.
Tell organizational communication models and their functioning.
Remember that public relations are a management function.
Describes the application areas of public relations such as reputation management, integrated marketing communication, crisis management in theory and practice.
Define public relations tools and methods.
Defines the research, planning, implementation, measurement and evaluation processes.
Knows to report on all kinds of activities related to her field
Interpret data by using information and skills based on PR.
Use advanced theoretical and applied informations based on PR.
Create and develop creative solutions based on researches and evidences.
Make media planning; plans, uses, controls.
Apply national and international quality management processes.
Match modern techniques and tools for communication applications.
Appraise an advanced study related to them field independently.
Work effectively as an individual in multi-disciplinary teams.
Complete a started job and generate solutions on probable complex problems.
Appraise an advanced study related to them field independently.
Undertake responsibility individually or as a member of a team to solve complicated problems that are confronted and not to be suggested.
Classify the importance of lifelong learning
Review literature and use databases and other resources to improve their level.
Follow developments on science and technology and constantly update themself.
Criticize them advanced information .
Communicate through written and spoken Turkish language fluently.
Arrange written and spoken informations by giving suggestions about communication problems.
Evolve projects and activities for their social environment.
Aware of professional and ethical responsibility.
Aware of project management, company activities and communication applications and legal situations
It predicts and prevents possible crises in organizations, and resolves existing crises.

Weekly Course Subjects

1	Basic concepts about the course and the programs used. Getting general information about Adobe Illustrator, getting to know the workspace; tools, panels, and menus in the workspace.
2	Getting to know the Adobe Illustrator tools panel, Adobe Illustrator selection operations, alignments. Application: Vector applications with Pen drawing tool.
3	Color and coloring, use of gradient. Application: Coloring exercises with geometric shapes.
4	Transforming objects in Adobe Illustrator: Transform, using pathfinder panels. Application: Coloring exercises with geometric shapes.
5	Type properties in Adobe Illustrator: Character and paragraph panel properties. Application: Typography studies.
6	Getting general information about emblem, logotype and corporate identity design, which is a product of creative design. Application: Emblem and Logotype design sketches.
7	Corporate Identity design. Application: Drawing of emblem and logotype designs in Adobe Illustrator.
8	Corporate Identity design. Application: Corporate Identity Design; business card, letterhead, diplomat envelope and bag envelope designs.
9	Midterm
10	Photoshop program, general information about the program, working area recognition, application file opening-saving, undo operations, toolbox, tool shortcuts, selection tools. Application: Decoupage Operations on digital images with Pen tool.
11	Adobe Photoshop program painting tools, use of imaging tools. Image, layer, select menus and their use on designs. Application: Adobe Photoshop Program selection processes and collage work on digital images.
12	Filter, View and Window menus and their use on designs. Color settings in Photoshop. Application: Product advertisement design.
13	Detailed selections on Adobe Photoshop retouching and digital images. Application: Magazine cover design.
14	Detailed selections on Adobe Photoshop retouching and digital images. Application: Magazine cover design.

Resources

Uçar, Tevfik Fikret. Görsel İletişim ve Grafik Tasarım. İstanbul: İnkılap Kitapevi, 2004.
Kınık, Mustafa. Grafik Tasarım & Üretim Teknolojileri. İstanbul: Asil Yayınları, 2005.
Weill, Alain. Grafik Tasarım. İstanbul: YAPI KREDİ YAYINLARI, 2008.
Vit, Armin ve Bryony Gomez-Palacio. Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design. 2009.
Sherin, Aaris. SustainAble: A Handbook of Materials and Applications for Graphic Designers and Their Clients (Design Field Guide). 2008.

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CLASS 2

CLASS 3

CLASS 4

Lesson Information

Purpose and Content

Learning Outcomes

Weekly Course Subjects

Resources

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