Ders Planı

CLASS 4

Lesson plan / INTRODUCTION TO BUSINESS ADMINISTRATION

Lesson Information

Course Credit	3.0
Course ECTS Credit	4.0
Teaching Language of Instruction	İngilizce
Level of Course	Associate's Degree, TYYÇ: Level 5, EQF-LLL: Level 5, QF-EHEA: Short Cycle
Type of Course	Compulsory
Mode of Delivery	Face-to-face
Does the course require compulsory or optional work experience?	Z
Course Coordinator
Instructor (s)	Instructor OVAIS VOHRA
Course Assistant

Purpose and Content

The aim of the course	The Introduction to Business Administration course aims to provide students with a solid foundation in business management and the workings of the business world. This course focuses on management concepts, business processes, ethical decision-making, corporate social responsibility, environmental awareness, and sustainability. It also prepares students to address the challenges businesses face in a globalized world and develop strategies to navigate these challenges.
Course Content	The course covers key management functions (planning, organizing, directing, controlling) and how these functions integrate into business processes. Students will explore classical, neoclassical, and modern management approaches, learning about the evolving trends and theories in business management. The course also addresses fundamental business processes in areas such as marketing, human resources, finance, accounting, and production.

The aim of the course

The Introduction to Business Administration course aims to provide students with a solid foundation in business management and the workings of the business world. This course focuses on management concepts, business processes, ethical decision-making, corporate social responsibility, environmental awareness, and sustainability. It also prepares students to address the challenges businesses face in a globalized world and develop strategies to navigate these challenges.

Course Content

The course covers key management functions (planning, organizing, directing, controlling) and how these functions integrate into business processes. Students will explore classical, neoclassical, and modern management approaches, learning about the evolving trends and theories in business management. The course also addresses fundamental business processes in areas such as marketing, human resources, finance, accounting, and production.

Learning Outcomes

Possesses fundamental, up-to-date, and practical knowledge related to their field.
Demonstrates awareness of occupational health and safety, environmental responsibility, and quality assurance processes.
Identifies and explains core management concepts, functions, and major managerial approaches
Explains key business processes in areas such as marketing, human resources, accounting, finance, management, and production.
Integrates knowledge from related disciplines such as economics, behavioral sciences, sociology, psychology, and law within the context of the field.
Follows current developments and practices in the profession and applies them effectively.
Effectively utilizes information technologies (such as software, programs, animation, etc.) relevant to the profession.
Demonstrates the ability to independently evaluate professional problems and issues using an analytical and critical approach and offer appropriate solutions.
Communicates ideas effectively and clearly through both written and oral means, in line with acquired knowledge and skills.
Takes responsibility as a team member in solving complex and unforeseen problems encountered in field-related practices.
Demonstrates awareness of career management and lifelong learning.
Acts in accordance with social, scientific, cultural, and ethical values during the collection, implementation, and dissemination of field-related data.
Follows field-related knowledge and communicates with colleagues by using a foreign language.

Weekly Course Subjects

1	Introduction to Business and Economics Concepts What is business? Its relationship with economics and entrepreneurship.
2	Forms of Businesses Forms of businesses based on sector, size, ownership, and objectives.
3	Business Environment Internal environment, external environment, and micro and macro environmental factors.
4	Management Functions: Planning Setting objectives, strategic/tactical planning.
5	Management Functions: Organizing Organizational structures, division of tasks, authority.
6	Management Functions: Directing and Leadership Leadership styles, motivation theories.
7	Management Functions: Controlling and Decision Making Performance measurement, feedback, decision-making process.
8	Management Approaches A comparison of classical, neoclassical, and modern management theories.
9	Management Approaches A comparison of classical, neoclassical, and modern management theories.
10	Marketing Function Marketing mix, target market, consumer behavior.
11	Finance and Accounting Functions Concept of income and expenses, balance sheet, key financial indicators.
12	Human Resources and Production Functions Recruitment, training, performance evaluation, and production process.
13	Business Ethics, Social Responsibility, and Sustainability Ethical dilemmas, environmental responsibility, green business practices, sustainable applications.
14	Global Business and Current Trends Internationalization, e-commerce, digital transformation, eco-friendly practices, and general review.

Resources

Foundations of Business; William Pride, Robert Hughes and Jack Kapoor, 3rd Ed.
Current issues of Financial Times, Fortune, Business Week, The Economist, Harvard Business Review, Business Strategy Review and those of local business magazines Power, Capital and Platin, as well as the business section of daily local newspapers.

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