The Corporate Communications and Marketing Directorate of Istanbul Aydın University carries out media activities related to ensuring organizational alignment with corporate brand values consistent with the university's mission and vision. 

In this context, the Corporate Communications Department team identifies newsworthy topics by following domestic and international current events. When preparing news related to current events, they consult with academic experts on the subject, write the news, support it with photos and videos when necessary, and ensure it is distributed through news agencies and television channels.