Ders Planı

Lesson Information

Course Credit
Course ECTS Credit
Teaching Language of Instruction	İngilizce
Level of Course	Bachelor's Degree, TYYÇ: Level 6, EQF-LLL: Level 6, QF-EHEA: First Cycle
Type of Course
Mode of Delivery	Face-to-face
Does the course require compulsory or optional work experience?
Course Coordinator	Assist. Prof. Dr. TAYFUN TUNCAY TOSUN
Instructor (s)
Course Assistant

Purpose and Content

The aim of the course	International business has expanded dramatically over the past three decades and drawn the attention of business executives, government officials and academics. International business refers to a wide range of activities involving business transactions across national borders. Although international business has many similarities with domestic business, there are important differences. At the international level, the globalization of the world economy and differences between countries present both opportunities and challenges to international businesses. Managers of international businesses need to take account of the complex environment when making strategic decisions and managing ongoing operations. The aim of this unit is to help students gain knowledge of three generic themes of international business, including the environmental context of international business, international business strategies, and operational management of international businesses. Students are also expected to develop skills to critically analyse practical issues related to these themes. As some contents of this unit are based on the concepts and principles of economics and management, students enrolling in this unit are required to have basic knowledge in economics and management. Students will be required to understand not only theoretical knowledge, but also develop skills and capabilities in applying the theoretical knowledge to real business practices. Extensive reading before and after classes is expected of students. Case studies will be incorporated in the teaching to expose students to the challenges facing international businesses and their managers.
Course Content	1- Foundation Concepts 2- The Environment of International Business 3- Strategy and Opportunity Assessment 4- Entering and Operating in International Markets 5- Functional Area Excellence

The aim of the course

International business has expanded dramatically over the past three decades and drawn the attention of business executives, government officials and academics. International business refers to a wide range of activities involving business transactions across national borders. Although international business has many similarities with domestic business, there are important differences. At the international level, the globalization of the world economy and differences between countries present both opportunities and challenges to international businesses. Managers of international businesses need to take account of the complex environment when making strategic decisions and managing ongoing operations. The aim of this unit is to help students gain knowledge of three generic themes of international business, including the environmental context of international business, international business strategies, and operational management of international businesses. Students are also expected to develop skills to critically analyse practical issues related to these themes. As some contents of this unit are based on the concepts and principles of economics and management, students enrolling in this unit are required to have basic knowledge in economics and management. Students will be required to understand not only theoretical knowledge, but also develop skills and capabilities in applying the theoretical knowledge to real business practices. Extensive reading before and after classes is expected of students. Case studies will be incorporated in the teaching to expose students to the challenges facing international businesses and their managers.

Course Content

1- Foundation Concepts 2- The Environment of International Business 3- Strategy and Opportunity Assessment 4- Entering and Operating in International Markets 5- Functional Area Excellence

Learning Outcomes

Analyse the basic concepts of economics.
Comprehend the production factors and the relationships among production factors.
Analyze the effects of international trade on production factors, supply and demand.
Determine the production, sales, marketing, international trade and financial strategies according to national economic data.
Manage the international trade risks of national or international companies.
Use the basic theories and norms that manage international trade and finance.
Develop strategies in national and international economy, foreign trade and finance.
Work on applications of risk that is significant for the firms.
Develop strategies for the sector in the international trade.
Synthesize the knowledge gathered from international trade education, business life and own life.
Determine own learning needs due to the critical and analytic thinking skills acquired.
Gain the skill to move own education to more advanced level.
Prepare scientific research that may lead to national or internationel level economics politics.
Develop business that is related with international trade in local, national or international levels.
Use economic theories to solve current economic problems.
Become present in occupational, local and global networks in relation with international trade and can use these networks effectively.
Work on risk estimation and prevention.
Make research and works on the subjects related with the field.
Take convenient responsibility as a project maker or a participant towards project aims.
Determine aim and target for organization/institution.
Determine methods for the risk factors and the best interests of the firm.
Critically assess the acquired knowledge and skills.
Show that he/she understands the continuity of learning need.
Use the theoritical gains derived by the training process into the practical matters.
Develop strategies for the company when taken part in the decision-making process and forward-looking strategies.
Transfer own suggestions and ideas that are obtained in relation with the field and that are in the level of knowledge and skills to releavant people in a written and oral way.
Communicate effectively with the stakeholders in the occupational field.
Use information and communication technologies with the computer software that are in line with the Europe Advanced Level Computer Usage Licence and that are at least required by the field.
Communicate with the collegues and monitors the knowledge in own field by using a foreign language at least in the level of Europe Language Portfolio B1 General Level.
Behave in accordance with organizational/institutional, business and social ethiccal values.
Analyze and effectively administers the organization's/institution's relationships with its stakeholders.
Gain the ability to encourage innovation.
Show critical approaches in relation with the organization/institution.
Have enough consciousness about the subjects of the universality of the social rights, social justice, quality and cultural values, as well as protecting environment, work health and safety.

Weekly Course Subjects

1	Introduction: What Is International Business?
2	Globalization of Markets and the Internationalization of the Firm, Organization of Markets and International of the Firm Organizational Participants that Make International Business Happen.
3	Cultural Environment of International Business, Theories of International Trade and Investment.
4	Political and Legal System in International Environments, Government Intervention in International Business.
5	Regional Economic Integration, Understanding Emerging Markets.
6	International Monetary and Financial Environments, Strategy and Organization in International Firm.
7	Global Market Opportunity Assessment.
8	Exporting and Countertrade.
9	Midterm exam.
10	Foreign Direct Investment and Collaborative Ventures, Licencing Franchising, and Other Contractual Strategies.
11	Global Sourcing, Marketing in the Global Firm.
12	Human Resource Management in the Global Firm.
13	Financial Management and Accounting in the Global Firm.
14	Review and Conclusions

Resources

Book

S. Tamer Cavusgil, Gary Knight and John Riesenberge.International Business: The New Realities: International Edition, 3rd Edition, Pearson.

CLASS 1

CLASS 2

CLASS 3

CLASS 4

Lesson Information

Purpose and Content

Learning Outcomes

Weekly Course Subjects

Resources

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