Lesson plan / PUBLIC RELATIONS IN NON-PROFIT ORGANIZATIONS

Lesson Information

Course Credit 3.0
Course ECTS Credit 4.0
Teaching Language of Instruction Türkçe
Level of Course Bachelor's Degree, TYYÇ: Level 6, EQF-LLL: Level 6, QF-EHEA: First Cycle
Type of Course Programme Elective
Mode of Delivery Face-to-face
Does the course require compulsory or optional work experience? S
Course Coordinator Assoc. Prof. (Ph.D.) DENİZ AKBULUT
Instructor (s)
Course Assistant

Purpose and Content

The aim of the course Give information about the activities of public relations in non-profit organizations.
Course Content Include the importance of public relations in non-profit organizations, lobbying, cultural and artistic activities, methods of public relations applied in NGOS and the main problems of these organizations.

Weekly Course Subjects

1The definition and content of non-governmental organizations.
2The functions of non-governmental organizations.
3The place of non-governmental organizations in corporate social responsibility.
4The classification and features of non-governmental organizations.
5The factors that affect participation in non-governmental organizations.
6The process of social change.
7Social reaction reflex and the process of communication.
8The importance of public relations in non-governmental organizations.
9The methods of public relations applied in non-governmental organizations.
10The purpose of public relations applied by non-governmental organizations.
11Target group in non-governmental organizations.
12The importance of non-governmental organizations with regards to international activities.
13The importance of the support for art and environment in non-profit organization.
14Lobbying in non-profit organizations.

Resources

1-Cılızoğlu,Gamze Yetkin. Sivil Toplum Örgütlerinin İletişim Süreci. İstanbul:Doruk Basın Yayınevi, 2009.

2-Uluslararası Halkla İlişkiler Sempozyumu Cilt II.Antalya:Akdeniz Üniversitesi Yayınları, 2010.