Lesson plan / VISUAL PERCEPTION AND COMMUNICATION

Lesson Information

Course Credit 3.0
Course ECTS Credit 4.0
Teaching Language of Instruction Türkçe
Level of Course Bachelor's Degree, TYYÇ: Level 6, EQF-LLL: Level 6, QF-EHEA: First Cycle
Type of Course Programme Elective
Mode of Delivery Face-to-face
Does the course require compulsory or optional work experience? S
Course Coordinator Assoc. Prof. (Ph.D.) DENİZ AKBULUT
Instructor (s)
Course Assistant

Purpose and Content

The aim of the course To provide the media with different perspectives on the media contents by revealing the relations with the capital.
Course Content Communication, Types of communication, Written, visual, audiovisual media, new media, media and economy, media literacy, the financial structure of the media.

Weekly Course Subjects

1Concepts related to perception
2Perception Development
3Concepts related to Visual Perception
4Visual Perception Process
5Visual Perception Theories
6Visual Perception Theories
7Communication and Perception
8Photography and Perception
9Midterm
10Perception in the advertising process
11Example studies on perception formation
12Example studies on perception formation
13Example studies on perception formation
14final exam

Resources

1-1-John Berger-Görme Biçimleri