| 1 | Introduction |
| 2 | Public Relations Concept |
| 3 | Historical Development of Public Relations (Development of Public Relations in the World and in Turkey) |
| 4 | Public Relations's Four Models |
| 5 | Public Relations Four Step Process |
| 6 | Public Relation Communication Tools |
| 7 | Public Relations and Related Areas (Advertising, Journalism, Propaganda, etc.) |
| 8 | Mid-term exam |
| 9 | Fields of Practice of Public Relations
(Consultancy, Media Relations, Internal Communication, Image Management, Crisis Communication, Reputation Management, Lobbying) |
| 10 | Fields of Practice of Public Relations
(Financial Public Relations, Marketing Communication (MPR, Corporate Social Responsibility (CSR), Sponsorship) |
| 11 | Fields of Practice of Public Relations (Corporate Advertising, Issue Management, International Public Relations) |
| 12 | Fields of Practice of Public Relations (Public Diplomacy, Interactive Public Relations, Political Communication) |
| 13 | Public Relations Expert and Qualifications;
Institutional Public Relations (internal and external public relations, organization and management in public relations agencies, strategic public relations consultancy) |
| 14 | Institutional Identity and Elements |
