Lesson plan / INTRODUCTION TO BUSINESS

Lesson Information

Course Credit 3.0
Course ECTS Credit 4.0
Teaching Language of Instruction Türkçe
Level of Course Bachelor's Degree, TYYÇ: Level 6, EQF-LLL: Level 6, QF-EHEA: First Cycle
Type of Course Compulsory
Mode of Delivery Distance Learning
Does the course require compulsory or optional work experience? Z
Course Coordinator Prof. Dr. SALİH GÜNEY
Instructor (s) Prof. Dr. SALİH GÜNEY
Course Assistant

Purpose and Content

The aim of the course The goal of the course is to provide the fundamental knowledge of business administration to students.
Course Content Basic knowledge about business issues such as the definition, types, the foundation process and the functions of the businesses.

Weekly Course Subjects

1Basic concepts
2Basic concepts (continued)
3The purposes of the businesses, the concept of “growth” and types of growth
4Business environment and types of businesses
5Business environment and types of businesses (continued)
6The foundation of businesses: reasons of foundation and the foundation process
7The foundation of businesses: reasons of foundation and the foundation process (continued)
8The concepts of cost, revenue, profit and business performance
9Social responsibility, the concepts of business and occupation ethics/ Midterm-exam
10Functions of businesses (management, human resources management)
11Functions of businesses (sales and marketing)
12Functions of businesses (production, research and development
13Functions of businesses (accounting, finance)
14General review/Final-exam

Resources

1. Introduction to Business (Jeff Madura)
2. Contemporary Business Management (Ismet Mucuk)