Ders Planı

CLASS 1

Lesson plan / ADVERTISING LAW

Lesson Information

Course Credit	2.0
Course ECTS Credit	3.0
Teaching Language of Instruction	Türkçe
Level of Course	Bachelor's Degree, TYYÇ: Level 6, EQF-LLL: Level 6, QF-EHEA: First Cycle
Type of Course	Programme Elective
Mode of Delivery	Face-to-face
Does the course require compulsory or optional work experience?	S
Course Coordinator
Instructor (s)	Assist. Prof. Dr. KEMALE LEYLA BİNGÖL
Course Assistant

Purpose and Content

The aim of the course	Objective of the course is to provide information to students about advertising law in the light of national and international legislation.
Course Content	Advertising legislations in Turkish law, unfair competitive practices related to advertisings, the role and function of institutions which is authorized to audit advertisements, international advertising legislations.

Learning Outcomes

Identify laws and regulations.
Achieve the skill of making judgments.
Develop skills of reading, comprehension and expressing themselves and an event.
Use laws and regulations to solve legal problems.
Identify basic principles of law.
Identify universal legal norms and international law criteria.
Identify main principles constituting jurisdiction.
Define a legal problem.
Identify the legal bases for solutions to problems.
Follow judiciary case laws and doctrines.
Follow solutions offered for a specified topic in comparative law.
Make use of electronic databeses and library catalogues.
Follow supreme court judgments.
Apply judiciary case laws to concrete events.
Follow qualified law conferences and scientific activities.
Carry on their profession personally and within a group in coordination with a team.
Offer solutions to complicated legal issues that they may face with.
Conduct the legal process meticulously in every stage.
Organize their employees and team that they are responsible for.
Access information and use information sources.
Acknowledge the necessity of life-long learning.
Follow the developments and judgments in the field of law.
Develop themselves in the newly emerging legal disciplines.
Communicate effectively orally and in writing.
Speak at least one foreign language fluently enabling them to follow and use the information in their field and to communicate with their colleagues.
Act as social individuals who assume roles in non-governmental organizations.
Demonstrate professional and ethical responsibility.
Participate actively in scientific projects and activities.
Identify universal solution methods of legal problems and alternative dispute resolution methods.
Make a judgment and a decision.

Weekly Course Subjects

1	ADVERTISING REGULATIONS IN TURKEY
2	THE GENERAL PRINCIPLES OF COMMERCIAL ADVERTISEMENTS AND ANNOUNCEMENTS, THE STUDY OF ADVERTISING BOARD
3	UNFAIR COMPETITION CONFLICTS ARISING FROM ADVERTISEMENTS
4	DECEITFUL AND IMPLICIT ADVERTISEMENTS IN TURKISH LAW
5	LEGAL STATUS OF CONTRACTS WITH REGARD TO MAKING ADVERTISEMENTS AND PUBLISHING
6	COMPARATIVE STUDY OF ADVERTISEMENTS
7	THE PROBLEM OF PROCTECTING ADVERTISEMENT WITHIN LAW OF INTELELCTUAL PROPERTY RIGHT
8	RELATIONSHIP BETWEEN SPONSORSHİP AGREEMENTS AND ADVERTISING
9	MEDICINE ADVERTISEMENTS IN TURKEY
10	SUPERVISION OF ADVERTISEMENTS, INSTITUTIONS AND PROCESS
11	ADVERTISEMENTS VIS-A-VIS INTELLECTUAL RIGHTS
12	RTUK'S SUPERVISION ON ADVERTISEMENTS
13	INTERNATIONAL ADVERTISING REGULATIONS
14	CURRENT PROBLEMS ABOUT ADVERTISING AND RESOLUTION OFFERS

Resources

1- Reklam Hukuku ve Uygulaması; Yrd. Doç. Dr. Emrehan İnal, Dr. Başak Baysal

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Lesson Information

Purpose and Content

Learning Outcomes

Weekly Course Subjects

Resources

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